Why Do We Need Content?
Video Transcript
YC:
Welcome Everyone, you’re watching First Page’s chat time. Today’s speaker is Ashley. Ashley, let me ask you a question: some people may ask, now we only enjoy videos, photos and pictures, etc. No one reads text. Is it true?
Ashley:
Actually, there is, because words play a very important role. For example, when we look at a picture alone, it’s not always clear what the picture wants to say. Or when we only see one product, we may not be able to understand its function and utility.
YC:
But when I buy a mobile phone, I just need to see if it looks beautiful. It’s enough to see photos, isn’t it?
Ashley:
No. When we buy a mobile phone, we also need to know its camera features, screen size, other required features, etc. These messages need to be conveyed through words.
YC:
Ok, got it. Let me ask you a second question. Now, people don’t like reading words. When we control the proportion of words, what length is appropriate?
Ashley:
A picture with about 100 to 150 words is most suitable. Of course, it depends on the subject that the image or product wants to express, and increase or decrease the text ratio as needed.
YC:
Clear. So, too long is like a scripture, too short is like a comic.
Ashley:
Correct.
YC:
Let’s come to the third question. If you want to write a lot of positive reviews for your own products or company services today, is it feasible?
Ashley:
First of all, it’s good to write positive reviews. Everyone wants others to praise their own company. But we can’t focus on writing positive reviews for the company because this will give the outside world an impression of fraud.
YC:
So, your text should contain positive comments and pertinent comments? That is, we need to expose some shortcomings, and be honest.
Ashley:
Yes, a little.
YC:
Understood. We will chat with your guys next time. Goodbye!
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